Sharon McHendry of theatre PRs' SM Publicity (Baby Reindeer, Square Go, Arlene Phillips/Diana Vickers' musical I Wish You Well) will host a session on PR at the Edinburgh Festival Fringe. The session will cover hiring a PR vs self PR'ing, writing an eye catching press release, pitching to media, helpful tips and a Q&A. For those in theatre at all stages of their careers. Glasgow based, SM Publicity formed in 2015 and manage PR campaigns for arts and culture projects across the UK, specialising in PR for theatre at the Edinburgh Festival Fringe. They have supported a variety of theatre from new writing and performance art to site specific projects and collaborated with many award-winning companies across the UK. They have supported theatre companies, artists, producers and venues in Birmingham, Brighton, Bristol, Dundee, Edinburgh, Glasgow, Leeds, Newcastle, Manchester and London. Suitable for producers, theatre makers & any creatives looking how to get work and self out there. 11:00-13:00 Free/£10